1. Information We May Collect

We may collect information that you provide directly to us, including:

• Your name
• Email address
• Telephone or mobile number
• Business or organisation name
• Job title or professional information
• Information submitted through contact, registration or enquiry forms
• Information provided when subscribing to newsletters or other communications
• Information submitted when registering for courses, workshops, memberships or other services
• Information you provide when downloading resources
• Communications you send to us
• Payment and transaction-related information where paid products or services are offered

Where payments are processed through a third-party payment provider, we may not directly receive or store your complete payment card or banking information.

2. Information Collected Automatically

When you visit Vyapara.lk, certain technical and usage information may be collected automatically. This can include:

• IP address
• Browser type
• Device type
• Operating system
• Pages visited
• Referring pages or websites
• Date and time of visits
• Time spent on pages
• General website interaction and usage information

We may use cookies, analytics technologies and similar tools to collect this information.

3. How We Use Your Information

Information collected through Vyapara.lk may be used to:

• Operate and maintain the website
• Provide requested services, resources or information
• Create and manage user or member accounts
• Process registrations, subscriptions and purchases
• Deliver courses, learning materials and downloadable resources
• Respond to enquiries and support requests
• Send newsletters, updates and other communications where appropriate
• Communicate information about Vyapara products, programmes, events or services
• Personalise and improve the user experience
• Understand how visitors use the website
• Analyse website performance and audience behaviour
• Improve our articles, resources, courses and services
• Prevent fraud, misuse and security threats
• Maintain records required for administrative, accounting or legal purposes
• Comply with applicable legal and regulatory requirements

We will endeavour to process personal data only for legitimate and appropriate purposes and in accordance with applicable Sri Lankan law.

4. Marketing Communications

If you subscribe to a newsletter, mailing list or promotional communication, we may send you information about Vyapara content, resources, programmes, courses, events, products or services.

Where required, we will obtain the appropriate consent before sending such communications.

You may unsubscribe from marketing emails at any time by using the unsubscribe option contained in the relevant communication or by contacting us.

Administrative or transactional communications relating to an account, purchase or service may still be sent where necessary.

5. Cookies and Analytics

Vyapara.lk may use cookies and similar technologies to operate the website, remember preferences, understand website usage and improve our services.

Cookies may also be used by third-party services integrated into the website, including analytics, embedded content, advertising or other technology providers.

Depending on the technologies used on the website, these providers may collect information in accordance with their own privacy policies.

You may control or disable cookies through your browser settings. Disabling certain cookies may affect the operation or functionality of parts of the website.

6. Third-Party Services

We may use trusted third-party service providers to support the operation of Vyapara.lk. These may include providers of:

• Website hosting and infrastructure
• Website analytics
• Email and newsletter distribution
• Payment processing
• Online learning or membership functionality
• Customer support
• Cloud storage
• Website security
• Advertising and marketing technologies

These providers may process information on our behalf where necessary to provide their services.

7. External Links

Vyapara.lk contains links to third-party websites, platforms and services.

We are not responsible for the privacy practices, security, availability or content of external websites. When you leave Vyapara.lk, you should review the privacy policy of the website or service you are visiting.

8. Data Security

We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no website, electronic transmission or storage system can be guaranteed to be completely secure.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing services, maintaining business and transaction records, resolving disputes and satisfying legal, accounting or regulatory requirements.

When information is no longer reasonably required, we may delete, anonymise or securely dispose of it, subject to applicable legal requirements.

10. Your Personal Data Rights

Depending on applicable law and the circumstances in which your personal data is processed, you may have rights relating to your personal information.

These may include rights to request access, correction, cessation of certain processing, withdrawal of consent where applicable, and other rights available under applicable data-protection law.

11. International Processing

Some service providers used by Vyapara.lk may operate infrastructure or process information outside Sri Lanka.

Where personal data is transferred or processed internationally, we will endeavour to handle such processing in accordance with applicable legal requirements and appropriate safeguards.

12. Children's Privacy

Vyapara.lk is primarily intended for entrepreneurs, business owners, professionals and other users interested in business and professional development.

We do not knowingly seek to collect personal information from children in circumstances where parental or guardian consent is required by applicable law.

13. Sponsored and Commercial Content

Vyapara.lk may publish sponsored articles, advertisements, affiliate content, partnerships or other commercial material.

Interaction with an advertiser, sponsor, affiliate or third-party service may result in that third party collecting information independently of Vyapara.

14. Changes to This Privacy Policy

We may amend this Privacy Policy periodically to reflect changes to our website, services, technologies, business practices or applicable legal requirements.

The latest version will be published on Vyapara.lk with an updated revision date.

15. Governing Framework

This Privacy Policy is intended to operate in accordance with applicable laws of Sri Lanka, including applicable provisions of the Personal Data Protection Act, No. 9 of 2022, as amended from time to time.

16. Contact Us