Month: December 2019

CMB 1948 – Two young Sri Lankan entrepreneurs launch their Seasonal Collection – ‘ ESSENTIALS’

Two young Sri Lankan entrepreneurs, Akarsha Weerasooriya and Saliya Gunasekera launched their apparel collection CMB1948 last year. A young and hip Sri Lankan apparel brand, CMB 1948 debuted with a collection of premium T Shirts that sold out on line in no time. Started by two young entrepreneurs, Akarsha Weerasooriya and Saliya Gunasekara, both Thomians, CMB …

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What is influencer marketing and how can it help entrepreneurs?

Entrepreneurs have always pursued engagement and entrepreneur opportunities. In the olden days, it was known as through endorsements. Today its known as influencers. It was usually done by a well known personality. But today, things have changed. Generation Z and Millennials of today have their own versions of Brand Ambassadors known as Influencers. Simply put, …

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