Month: December 2019

CMB 1948 – Two young Sri Lankan entrepreneurs launch their Seasonal Collection – ‘ ESSENTIALS’

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Two young Sri Lankan entrepreneurs, Akarsha Weerasooriya and Saliya Gunasekera launched their apparel collection CMB1948 last year. A young and hip Sri Lankan apparel brand, CMB 1948 debuted with a collection of premium T Shirts that sold out on line in no time. Started by two young entrepreneurs, Akarsha Weerasooriya and Saliya Gunasekara, both Thomians, CMB …

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What is influencer marketing and how can it help entrepreneurs?

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Entrepreneurs have always pursued engagement and entrepreneur opportunities. In the olden days, it was known as through endorsements. Today its known as influencers. It was usually done by a well known personality. But today, things have changed. Generation Z and Millennials of today have their own versions of Brand Ambassadors known as Influencers. Simply put, …

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